Become a Reseller
"We have searched , found and distributed tech things of tomorrow since 1996, and we are still among the best in europe"

We stay on top of things

Since the 1990s, we have proudly been at the forefront of identifying and nurturing emerging technology trends. Our passion lies in discovering the brands of the future and bringing their potential to life. Through years of experience, we have honed the skills needed to be a reliable and dynamic partner for businesses seeking to innovate and grow.

 

 

With a strong presence across Denmark, Sweden, Norway, Iceland and Finland, we are uniquely positioned to provide support and guidance no matter your location. We understand the nuances of each market, enabling us to tailor solutions that align with your specific goals and challenges. Our commitment to excellence means that every partnership is approached with dedication, transparency, and a clear focus on success.

 

 

Working with us, you can expect a forward-thinking approach that not only embraces the latest technology trends but also anticipates what’s next.

 

 

Whether you’re an established company or a start-up with bold ambitions, we are here to help you navigate the complexities of the technology landscape. If you’re ready to explore new opportunities, we invite you to reach out. 

 

 

we warmly welcome your inquiries and look forward to building something extraordinary together.

We are right here

Our headquarters are situated in Copenhagen, Denmark, a central hub for our operations and home to two strategically located warehouses. These warehouses are managed by a well-trained and highly efficient team, ensuring seamless logistics and inventory management.

 

In addition to our headquarters, we maintain sales offices in Denmark, Sweden, Norway, and Finland, each staffed with experts specializing in various fields of technology.

 

This regional presence allows us to provide localized support and tailored solutions to meet the unique needs of our diverse client base. With a dedicated team of 45 employees, we pride ourselves on delivering exceptional service and innovative products to our partners and customers.

 

While our primary focus is on the Nordic region, our trading activities extend across Europe, enabling us to serve a wide range of industries with professionalism and expertise.

Our Code of Conduct

We are dedicated to conducting business with integrity, professionalism, and fairness. Our Code of Conduct sets clear expectations for all employees, contractors, suppliers, and business partners, ensuring a shared commitment to ethical and responsible practices.

1. Business Integrity
We uphold honesty, transparency, and accountability in all dealings. Compliance with applicable laws is mandatory, and we maintain zero tolerance for fraud, bribery, or corruption. Any gifts or entertainment must be reasonable and free from improper influence.


2. Respect for People

We embrace diversity and promote an inclusive, respectful workplace. Discrimination, harassment, or bullying have no place in our organization. Equal opportunity and dignity for all are fundamental principles.


3. Compliance with Laws
Adhering to legal and regulatory standards is non-negotiable. This includes environmental protection, labor rights, product safety, and data privacy regulations such as GDPR.


4. Health, Safety, and Environment
We prioritize safe and healthy working conditions, complying with safety standards and minimizing our environmental impact. Sustainable practices are encouraged across all operations.

5. Conflicts of Interest
Employees must disclose and avoid any personal interests that conflict with company interests. Transparency in relationships and external activities is essential.

 

6. Confidentiality

Protecting the company’s confidential information and intellectual property is a shared responsibility. Misuse or unauthorized disclosure is strictly prohibited.

 

7. Fair Business Practices

We commit to fair competition, transparent supplier relations, and ethical marketing. Anti-competitive behaviour is not tolerated.

 

8. Reporting and Accountability
We encourage reporting of any violations, ensuring confidentiality and protection against retaliation. Violations may result in disciplinary action, up to and including termination.

 

By adhering to this Code, we uphold Boston Nordic Group’s reputation for integrity and excellence. Together, we create a foundation of trust, respect, and shared success.

Red the full COC here

Fisical year revenue

Christian Banzhaf founded Boston Group in 1996 and remains a very important part of the company. Over nearly three decades, Boston Group has experienced consistent growth, expanding its geographical reach and increasing turnover year by year. This steady progression is evident in the financial performance outlined in the graph below, which showcases continuous growth in EUR over the past five years.

 

For the fiscal year ending June 30, 2024, Boston Group achieved an impressive turnover exceeding 154 million EUR, marking a significant milestone in its history. Looking ahead, Boston Group anticipates continued growth and has set ambitious goals for the future. 

 

With a steadfast commitment to innovation, collaboration, and excellence, we eagerly embrace the journey ahead, striving to deliver exceptional value to our customers, suppliers, resellers, and business partners. Together, we are building a strong and sustainable future for Boston Group and its stakeholders.

80. 0

2021/2022

We. were so close and ended up at 80.537.000 €

124. 0

2022/2023

We passed it proudly 124.832.000 €

154. 0

2023/2024

We surpassed a milestone in danish Kroner 1 billion DKK

240. 0

2024/2025

We keep on going, and it look good so far. We have ambitius plans for the future.

Trusted By

Leading manufacturers and resellers across the Nordic countries place their trust in us